Frizzy Hair Care

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One thing I know everyone wants is frizz-free hair. If you don’t, lucky you, you have perfect hair and I’m sure you’re very happy with it. I suffer from terrible baby curls all over my hairline. Cute, right? NO! Nothing ruins my day more quickly than the rain, washing my face in the morning and getting a drop above my hairline, 2% humidity, etc. If you’re like me, you’ll benefit from the following tips:

  1. 1.    Shampoo less often

Doesn’t your hair always look better the day after washing? That’s because it’s had some time to build up natural oils, which in turn calm frizz. Washing every day strips your hair of its natural oils and leaves you with dry hair. Dry hair=frizzy hair. You can spend a little more time in between washes by picking up a bottle of dry shampoo and lightly spraying roots on days when you don’t wash.

  1. 2.    Microfiber towels

One thing I’ve learned in all my research is that the best thing you can do for your hair is be gentle with it. We often don’t notice how much we pull, rub, and break our hair in one day—it adds up. After showering, rather than flipping your hair over and rubbing it like crazy with a towel, pick up a microfiber towel and gently squeeze the water out of your hair in a downward motion.

  1. 3.    Deep condition

Hair that is lacking moisture is a breeding ground for frizz. Commit to a deep conditioning treatment once a week to replenish damaged hair cuticles and boost smoothness and shine. If you haven’t already, try Inova Professional’s Miracle Mask.

And lastly, probably the most helpful thing in existence for frizz is a keratin treatment. Not just because Inova Professional makes keratin treatments, but because they are actually a long-term solution for frizz. You don’t have to lose the natural texture of your hair—try a keratin treatment that does not contain formaldehyde such as Inova Professional’s Natural Silk Keratin treatment to de-frizz your hair without compromising your gorgeous curls.

 

We are on a roll!

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This month has been filled with great feedback from our lovely customers as well as from blogs all across the internet—thank you all! In particular we’d like to thank Erin Haight of Face Design Studios who gave us a glowing review on her blog. Also, if you’d like an in-depth review of Inova Professional products check out the video she was kind enough to post on her Youtube account here.

 

Thank you again to everyone who gave us feedback—we really appreciate it! And if you haven’t checked out our products head over to Erin’s blog for a chance to win a Miracle Mask.

 

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Check Out This Review of Inova Professional Products!

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Hey everyone! We want to thank Anne Marie of The Beauty Book who gave us a lovely review on her amazing blog. If you were thinking about trying our shampoo and conditioner but weren’t quite sure—read what Anne Marie thinks about them here!

To stay up-to-date on more product reviews, discounts and giveaways follow us on:

 

Facebook: http://www.facebook.com/inovaprofessional

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Pinterest: http://pinterest.com/inovaprof/

 

Unless you don’t like free stuff… :)

 

Miley cut her hair! If you hadn’t already heard…

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What do you guys think of Miley Cyrus’s new platinum blonde pixie cut? It’s been getting mixed reviews, to which she tweeted: “if you don’t have something nice to say don’t say anything at all. my hair is attached to my head no one else’s and it’s going bye bye! :) ”

She’s absolutely right, there’s no reason why anyone should hate on her hair—BUT it did get me thinking:

Would I ever cut my hair this short? The answer is no, probably not. How about you guys?

 

 

 

 

How you can make your keratin treatment LAST

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It’s no secret that here at Inova we think keratin treatments are amazing.

Having a keratin treatment done at your salon is the perfect idea for the summer when naturally curly/wavy/textured hair can be a nightmare to work with in the heat and humidity. A keratin treatment will leave your hair smoother, glossier, and easier to manage as well as reduce styling time (seriously, who doesn’t want that??). However, there’s no point in getting an expensive salon treatment if you’re going to kill the effects by using regular drugstore products. Here’s what you need to do to make sure your keratin treatment will last as long as possible:

  • - Use a sulfate-free shampoo.

Most shampoos contain sulfate chemicals that produce that “squeak” in your hair after washing. The problem with squeaky clean hair is that if it squeaks, it’s too clean. That squeak is actually the result of sulfates stripping your hair of natural oils–leaving your hair dry and even more vulnerable to heat damage. They also clean out the keratin in your hair. Sulfate-free shampoo is much gentler and the number 1 most vital factor in the longevity of your treatment.

  • - Don’t cheat!

Make sure you don’t wash your hair, swim, sweat, or tuck your hair behind your ears or in a ponytail for 72 hours after your treatment for the best results.  If your hair does get wet, make sure to go over it with a flat iron ASAP. Yes, it’s uncomfortable but it’ll be well worth it when you finally wash your hair, blow dry it and it looks stunning in 15 minutes.

  • - Use styling products that contain keratin.

Using the right styling products is a crucial step in making your new look go t
he extra mile.  Applying regular oil-based products on keratin-treated hair reduces the life of your treatment and here’s why: oil is wonderful for moisturizing skin and hair because it absorbs very well. So well, in fact, that oil-based products will penetrate the cuticle of the hair and dilute your keratin treatment.

Another factor is that oil-based products can linger on your hair even after washing. Using a heat styling tool on hair with leftover oil residue will fry your hair. Silicone-based products are less dense and silicone doesn’t bond with water, so it rinses out clean and won’t dilute the keratin in your hair. When your styling products also contain keratin, your hair is constantly replenished with keratin—which helps to counteract the stripping effects of washing and styling.

So the next time you go in to a salon for a keratin treatment, don’t be mad when your stylist pushes keratin aftercare products on you—they do it out of love.

 

You Deserve A Medal

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Hardcore fans of Team USA have been wearing their pride in the form of flag-themed, skin-tight bodysuits all over the 2012 London Summer Olympics. While we admire their spirit, we think we’ll opt for something a bit more subtle…

So, in honor of Team USA, we are awarding medals to our favorite summer beauty products that help us unleash our secret inner Olympian (a cross between Mary Lou Retton on the cover of the Wheaties box in 1984 and Gabby Douglas, my new hero as of last night) Wear our top 3 favorites to all your Olympic-themed festivities and show the judges how it’s done:

  • BRONZE:
  • It only makes sense that the bronze would go to, well, a bronzer. Our favorite is the Bobbi Brown Shimmer Brick in Bronze, available for $40 at Sephora. We love that these shades double as eye shadows too!
  • SILVER:
  • Wear your silver in the form of a simple and cute headband. They’re so flattering when paired with loose curls and neutral makeup.
  • GOLD:
  • And the gold goes to…this adorable chunky chain cuff from baublebar.com. It goes with any summer outfit and can easily transition into fall, and the chain-link reminds me of the Olympic rings!

And don’t forget that if you’re going for your own gold medal at the pool to ALWAYS take care of your hair! Try Inova’s line of Silk Keratin Sulfate-Free Shampoo and Conditioner and follow with a rich hair mask to restore moisture to dried out strands.

Healthy Hair

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The length of your hair receives nutrients directly from the scalp. So the secret to long, healthy hair is a well-nourished scalp. Live by these tips and you’ll have gorgeous hair:

  • - Avoid sun damage – When you’re out in the sun, your scalp and hair take the first hit of damage. Spending too much time in the sun can burn your scalp and leave it dry and flakey. Protect your head by wearing a hat or using a sunscreen specially formulated for the scalp and hair.
  • - Exfoliate your scalp! – It sounds crazy, but exfoliating your scalp is crucial. Think about all the buildup we have on our face after makeup, lotion, SPF, etc., but what about our heads? We’re constantly using mousse and other products that buildup and clog our scalp so our hair doesn’t receive proper nutrients. Show your scalp some love by rubbing a mixture of granulated sugar and conditioner on your scalp in the shower.
  • - Be gentle! – Avoid split ends that make it impossible to grow long, thick hair by switching your regular brush to a wide-toothed comb and carefully removing knots rather than just brushing through. Never rub your hair with a towel or sleep in tight ponytail holders. Instead, press a towel into your hair after washing to dry and put your hair up before bed in a loose bun on top of your head and wrap in a scarf or sleep on silk pillow covers. The less hair you break, the longer and thicker your hair will be.

 

Benefits of Avocado Oil

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Every hair type can benefit from an avocado oil treatment, especially during the summer when our hair is mercilessly exposed to the rays of the sun and the drying effects of salt water and chlorine. Avocado is rich in monounsaturated fatty acids as well as vitamin E which locks moisture into the hair. That’s why avocado is perfect for:

  • -Treating dry scalp/dandruff
  • -Repairing brittle, crispy ends, and
  • -Adding luster and a healthier appearance to hair

Ways to incorporate avocado into your hair routine:

You can buy avocado oil at your local grocer and add a teaspoon to your regular shampoo and conditioner.

Make an avocado oil mask by mixing together 1 ripe avocado, 2 tablespoons olive oil and 1 egg. Mix together and apply to the length and ends of dry hair and leave on for 10 minutes. Afterwards, shampoo and condition as usual. If you have dry hair or dandruff, massage the mask into your scalp. If you have oily hair, concentrate on the length and ends.

Next time you’re shopping for hair products, check out a few that contain avocado oil, like Inova’s Deep Conditioning Miracle Mask that is infused with avocado oil and silk/keratin proteins for an even richer deep conditioning treatment

The Secret to Sunkissed Hair This Summer

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You know that sultry, messy, sunkissed hair look that every girl wants? It’s a mixture between “just got out of bed” and “just spent the day at the beach”. You know the one. Most people think it can be achieved with just a curling iron and a teasing comb, but the true secret has eluded even the most dedicated beauty blog readers. It’s Balayage—a freehand highlighting technique made popular by Victoria’s Secret model Giselle Bundchen. Hair is hand-swept with highlights on the mid and bottom length sections of hair rather than the traditional foil method.

Why it’s awesome:

-The look is natural and effortless as opposed to the rigid straight lines you get with regular foil highlights.

-Longer lasting- since your grown out roots won’t be as noticeable, you can wait a little longer to get a touch up for a bohemian fade or wait a lot longer and just go ombre.

-Gives the hair subtle depth and dimension which looks great during the summer months when you’re spending as much time as possible tanning on the beach.

How to wear it:

Balayage hair looks great when paired with easy, textured waves. Use a texturizing spray or sea-salt mix before running a 1-inch curling iron through your hair for Jessica Biels’ look or use a volumizing mousse and blow dry with your fingers for a more laidback style.